Tuesday, January 26, 2010

The Best Social Media Week Ever

Last week, Black Sheep was on quite a roll with social media events.

On Tuesday Aimee began her Twitter training classes for restaurateurs, and it was a big success! She met face-to-face with several Twitter newbies at Dessert Gallery (thanks, Sarah!) and discussed the ins and outs of social media’s hottest platform. From how to start an account, to different ideas for content and how to promote without being salesy, all the basics were covered. We hope the class was effective for all those in attendance, but we learned a few things ourselves in the process. Our “students” asked some good questions!

For instance:

What are the best Twitter apps for Blackberry? Admittedly, we’ve focused on using an iPhone, so this was something we definitely needed to explore. We’ve discovered that TweetGenius and UberTwitter are a couple Blackberry TweetDeck alternatives, so check them out and let us know what you think. Also, the blog CrackBerry is an awesome resource for up-to-date coverage of apps and secrets for your phone.

How do I elect to follow someone from my phone? Another good one. There are few short-cut text commands to know – just send them to 40404. Example: to follow @shearcreativity from your phone, text follow shearcreativity. You can also text get shearcreativity to view the most recent update and or simply on to turn phone updates on.

How do I add the Twitter widget or button to my blog? On your home page, scroll down to the bottom and you’ll see the word Goodies. Click on that and it will automatically give you the necessary code to insert a button or widget into your blog or website’s html code. Copy and paste, and you’ll be good to go!

In addition to our class, we also had a resounding success with our Social Media Shin-Dig at Yelapa. Thank you to everyone who came out partied WAY too long and to the AMAZING folks at Yelapa for helping coordinate a fantastic event. These get-togethers are definitely going to become a recurring feature on our calendar. What’s even better, though, is that it totally proved the power of Twitter. We met so many people we felt like we knew since childhood but had never spoken to IN REAL LIFE, and it made our network that much tighter. Twitter doesn’t have to be an anonymous marketing tool – it has the potential to create meaningful relationships and unite people that we would have otherwise never met. We live in the 4th largest city in the country – we can use all the help we can get!

But you know what would make this week even better? If all of you would vote for Aimee for the Shorty Awards
she definitely deserves it for paving the way with her social media savvy, so PLEASE give her the props she deserves. Now.

If you missed out on our events this week, don’t worry! This is only the beginning! To get regular updates, follow us on Twitter and Facebook.

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